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306975 (v.1) Creative Advertising Design Practice 391
Area: Department of Design Contact Hours: 3.0 Credits: 25.0 Lecture: 1 x 1.5 Hours Weekly Tutorial: 1 x 1.5 Hours Weekly Prerequisite(s): 306971 (v.1) Creative Advertising Design Theory 291 or any previous version
AND
306972 (v.1) Creative Advertising Design Process 292 or any previous version
Advertising production processes and general costs, creative project planning and management, conceptual budgeting, advertising agency structure and organization, agency protocols and professional practice, working with external creative vendors, work experience, interviews and self promotion, protecting your creative assets.
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