2845 (v.4) Law (Marketing) 245
Area: | School of Business Law |
Contact Hours: | 3.0 |
Credits: | 25.0 |
Lecture: | 1 x 2 Hours Weekly |
Tutorial: | 1 x 1 Hours Weekly |
Equivalent(s): | 300678 (v.2) BLW23 Marketing Legal Issues or any previous version
|
Prerequisite(s): | 11011 (v.3) Legal Framework 100 or any previous version
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Protection of marketing profile by trade marks. Laws relating to the design and information on packaging. Advertising laws, laws relating to selling methods including promotional games, door to door and inertia selling, legal liability of sellers and manufacturers. |
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