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12469 (v.2) Professional Selling and Sales Management 569


 

Area:School of Marketing
Contact Hours:3.0
Credits:25.0
Seminar:1 x 3 Hours Weekly
Introduction to the basic components of the selling process. Examination of sales and sales management issues and explores ways in which an organisation's position can be improved through personal presentations. The perspective taken is that of a participant, salesperson and sales manager, in an organisation.

 
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