306917 (v.1) Visual Merchandising Design 291

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Area:	Department of Design
Contact Hours:	3.0
Credits:	25.0
Lecture:	1 x 1 Hours Weekly
Tutorial:	1 x 2 Hours Weekly
Prerequisite(s):	7632 (v.4) Design Workshop 192 or any previous version
Introduction to the basics of visual merchandising and retail design. Providing a concise overview of the critical aspects such as - merchandising, selling methods and value classification, site documentation, project planning, window and retail display,store planning and layouts, the retail shop front, fixtures and fittings for retail stores.