12536 (v.3) Public Relations (Theory) 570

Area:

School of Marketing

Contact Hours:

3.0

Credits:

25.0

Seminar:

1 x 3 Hours Weekly

Prerequisite(s):

12477 (v.3) Public Relations (Principles) 500 or any previous version

Students review and analyse research that comprises the body of knowledge in public relations, theories and models relevant to the practice of public relations, and how and why public relations strategies should be applied.

Availability

Year	Location	Period	Internal	Area External	Central External
2003	Bentley Campus	Semester 1	Y

- Area External refers to external course/units run by the School or Department, offered online or through Web CT, or offered by research.
- Central External refers to external course/units run through the Curtin Bentley-based Distance Education Area.

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