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12207 (v.2) Business Research Project (Marketing) 695



 

Area:

School of Marketing

Contact Hours:

3.0

Credits:

25.0

Lecture:

1 x 3 Hours Weekly
The aim of the course is to guide students through the preparation of the smaller business research projects. Develop your researching capabilities, improve your writing ability and help you to plan, structure and produce a business research project. Students are guided through the stages of formulating a research idea and producing a research plan. During the course, participants will be taught where to look for information, what to look for, how best to look for it and how to put together a body of information to produce a literature review. Participants will be taken through the steps of structuring, organizing and collating information and data to produce a comprehensive, critical and unbiased research report.


Availability

YearLocationPeriodInternalArea ExternalCentral External
2003Bentley CampusSemester 2Y  

- Area External refers to external course/units run by the School or Department, offered online or through Web CT, or offered by research.
- Central External refers to external course/units run through the Curtin Bentley-based Distance Education Area.


 
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