4796 (v.4) Business Research Methodology 400
| Area: | School of Marketing |
| Contact Hours: | 3.0 |
| Credits: | 25.0 |
| Lecture: | 1 x 3 Hours Weekly |
| Other Requisite(s): | Admission: to Honours Program
|
| Introduction to some concepts and methods used in business research. Examination of the research process, problem definition, identification of information needs, setting up a research proposal, collection, tabulation, analysis, reporting and interpretation of research results. |
| Year | Location | Period | Internal | Area External | Central External | | 2003 | Bentley Campus | Semester 1 | Y | | | |
Current as of: August 29, 2003 15:52:10
CRICOS provider code 00301J
