306498 (v.1) Corporate Media Policy and Practice 501
| Area: | Department of Media and Information |
| Contact Hours: | 3.0 |
| Credits: | 25.0 |
| Seminar: | 1 x 3 Hours Weekly |
| Examination of the internal workings of media organisations, looking at how media organisations fulfil the dual role of public sphere and corporate management. Examines how different media operate in a highly competitive global market and how such performance helps to define its global and national image. |
| Year | Location | Period | Internal | Area External | Central External | | 2003 | Bentley Campus | Semester 2 | Y | | | |
Current as of: August 29, 2003 15:52:10
CRICOS provider code 00301J
