302106 (v.2) Advanced Topics in Electronic Marketing 650
Area: | School of Marketing |
Contact Hours: | 3.0 |
Credits: | 25.0 |
Seminar: | 1 x 3 Hours Weekly |
Prerequisite(s): | 12032 (v.3) Electronic Commerce (Internet Functions and Facilities) 501 or any previous version
AND
302088 (v.2) Market Research Online 562 or any previous version
|
Marketing implications of rational databases, customer relationships, aspects of swarming technologies, online auctions and the electronic delivery of products and services. |
Year | Location | Period | Internal | Area External | Central External | 2003 | Bentley Campus | Semester 2 | Y | | | |
Current as of: August 29, 2003 15:52:10
CRICOS provider code 00301J