12633 (v.2) Advertising 391
| Area: | School of Marketing |
| Contact Hours: | 3.0 |
| Credits: | 25.0 |
| Seminar: | 1 x 3 Hours Weekly |
| Prerequisite(s): | 10850 (v.4) Marketing 100 or any previous version
AND
12632 (v.2) Advertising 211 or any previous version
|
| This unit provides a practical appreciation of the advertising trade. Students plan, develop and execute an advertising campaign of their own in response to a comprehensive client brief and interaction with industry. |
| Year | Location | Period | Internal | Area External | Central External | | 2003 | Bentley Campus | Semester 1 | Y | | | | 2003 | Bentley Campus | Semester 2 | Y | | | | 2003 | Joondalup Campus | Semester 1 | Y | | | | 2003 | Joondalup Campus | Semester 2 | Y | | | | 2003 | Mktg Inst of S'pore | Trimester 1A | Y | | | | 2003 | Mktg Inst of S'pore | Trimester 3A | Y | | | |
Current as of: August 29, 2003 15:52:10
CRICOS provider code 00301J
