12532 (v.4) Public Relations (Critical Issues) 560
| Area: | School of Marketing |
| Contact Hours: | 3.0 |
| Credits: | 25.0 |
| Seminar: | 1 x 3 Hours Weekly |
| Prerequisite(s): | 12477 (v.3) Public Relations (Principles) 500 or any previous version
|
| An in-depth understanding of one or more critical issues relevant to public relations and to apply this understanding in the context of contemporary public relations practice. Potential topics include crisis management, fundraising and development, new communication technologies and international public relations. |
Current as of: August 29, 2003 15:52:10
CRICOS provider code 00301J
