302089 (v.2) Electronic Marketing Planning 551


Area: School of Marketing
Credits: 50.0
Contact Hours: 6.0
 
** The tuition pattern below provides details of the types of classes and their duration. This is to be used as a guide only. For more precise information please check your unit outline. **
 
Seminar: 1 x 6 Hours Weekly
Prerequisite(s): 302090 (v.2) Integrative Issues in Electronic Marketing 550 or any previous version
 
Syllabus: Individual or team work developing a marketing plan for an online venture. This involves both conceptual planning issues and the actual development of a website from which transactions will be carried out.
 
** To ensure that the most up-to-date information about unit references, texts and outcomes appears, they will be provided in your unit outline prior to commencement. **
 
Field of Education: 080500 Sales and Marketing (Narrow Grouping)
Funding Cluster: 02 - Accounting, Administration, Economics, Commerce
SOLT (Online) Definitions*: Not Online
*Extent to which this unit or thesis utilises online information
Result Type: Grade/Mark

Availability

Availability Information has not been provided by the respective School or Area. Prospective students should contact the School or Area listed above for further information.