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302106 (v.2) Advanced Topics in Electronic Marketing 650
Area: | School of Marketing |
Contact Hours: | 3.0 |
Credits: | 25.0 |
Seminar: | 1 x 3 Hours Weekly |
Prerequisite(s): | 12032 (v.4) Internet Fundamentals 501 or any previous version
AND
302088 (v.2) Market Research Online 562 or any previous version
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| Marketing implications of rational databases, customer relationships, aspects of swarming technologies, online auctions and the electronic delivery of products and services. |
Availability
| Year | Location | Period | Internal | Area External | Central External | | 2004 | Bentley Campus | Semester 2 | Y | | |
Area
External | refers to external course/units run by the School or Department, offered online or through Web CT, or offered by research. |
Central
External | refers to external course/units run through the Curtin Bentley-based Distance Education Area |
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