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12596 (v.4) Public Relations (International) 240



 

Area:

School of Marketing

Contact Hours:

3.0

Credits:

25.0

Seminar:

1 x 3 Hours Weekly

Prerequisite(s):

10854 (v.4) Public Relations (Techniques) 200 or any previous version
An introduction to the skills and concepts needed to practice public relations successfully in today's global business environment. It builds an awareness and understanding of cross-cultural communication in international public relations and develops anunderstanding of public relations and corporate communication in world economies, and those of specific regions, such as the Asia Pacific region.


Availability

Availability Information has not been provided by the respective School or Area. Prospective students should contact the School or Area listed above for further information.

 
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