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12536 (v.3) Public Relations (Theory) 570



 

Area:

School of Marketing

Contact Hours:

3.0

Credits:

25.0

Seminar:

1 x 3 Hours Weekly

Prerequisite(s):

12477 (v.3) Public Relations (Principles) 500 or any previous version
Students review and analyse research that comprises the body of knowledge in public relations, theories and models relevant to the practice of public relations, and how and why public relations strategies should be applied.


Availability

YearLocationPeriodInternalArea ExternalCentral External
2004Bentley CampusSemester 1Y  

Area
External
refers to external course/units run by the School or Department, offered online or through Web CT, or offered by research.
Central
External
refers to external course/units run through the Curtin Bentley-based Distance Education Area

 
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