4795 (v.3) Business Policy 414



 

Area:School of Management
Contact Hours:3.0
Credits:25.0
Lecture:3 x 1 Hours Weekly
Other Requisite(s):Admission: to Honours Program
An applications focus on business strategy, examining the underlying economic, financial, technological and special industrial characteristics which provide rationales for specific strategic typologies (eg co-operation vs competition, risk management). Computer simulation exercises on specific sectors. Structural and philosophical evolution of different industries. Global management and its effect on future strategic directions.

 

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