306975 (v.1) Creative Advertising Design Practice 391


Area:

Department of Design

Credits:

25.0

Contact Hours:

3.0
 
** The tuition pattern below provides details of the types of classes and their duration. This is to be used as a guide only. For more precise information please check your unit outline. **
 

Lecture:

1 x 1.5 Hours Weekly

Tutorial:

1 x 1.5 Hours Weekly

Prerequisite(s):

306971 (v.1) Creative Advertising Design Theory 291 or any previous version
AND
306972 (v.1) Creative Advertising Design Process 292 or any previous version
 

Syllabus:

Advertising production processes and general costs, creative project planning and management, conceptual budgeting, advertising agency structure and organization, agency protocols and professional practice, working with external creative vendors, work experience, interviews and self promotion, protecting your creative assets.
 
** To ensure that the most up-to-date information about unit references, texts and outcomes appears, they will be provided in your unit outline prior to commencement. **
 

Field of Education:

100501 Graphic Arts and Design Studies

HECS Band (if applicable):

1

Extent to which this unit or thesis
utilises online information:

Informational

Result Type:

Grade/Mark

Availability

Year Location Period Internal Area External Central External
2004 Bentley Campus Semester 1 Y    
2004 Bentley Campus Semester 2 Y    
2004 Lim Kok Wing Uni Malaysia Semester 1 Y    
Area
External
refers to external course/units run by the School or Department, offered online or through Web CT, or offered by research.
Central
External
refers to external course/units run through the Curtin Bentley-based Distance Education Area