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Curtin University
Courses Handbook 2012

This handbook contains information for courses and units at Curtin in 2012.
Information for current year courses and units is available at Courses Handbook 2011.

312531 v.1 Corporate Media Production Major (Master)

Introduction

The Corporate Media Production Major will focus on the creative production of corporate films including short form documentaries and advertising. Students will develop camera, sound and editing skills alongside script develop and script writing assignments. These skills are in high demand given the expansion of web based media and communications and their adoption by many companies. Students will be encourages to explore a range of projects in their final semester including action research linked directly to their workplaces or in areas where they would like to seek employment upon graduation. The School has the ability to provide a range of academic supervisors for these programs, which cover a significant number of professional disciplines. Preliminary project work would include seminars on traditional research methods but link to industry based techniques.

Additional Course Expenses

Students may be expected to purchase a number of textbooks, readers and other essential study materials. Production-based units have an incidental fee attached to assist with the provision of consumable items, so students may incur additional fees over the duration of the course of up to $200 depending on their choice of units.

Course Structure Hrs/Wk Credit
Year 1 Semester 1
1532 v.9   Screen Practice 111 5.0 25.0
2588 v.10   Screen Practice- Studio 221 4.0 25.0
306497 v.2   Ethics and the Media Professional 501 1.0 25.0
5761 v.7   Buyer Behaviour and Analysis 561 3.0 25.0
  100.0
Year 1 Semester 2
12477 v.4   Public Relations (Principles) 500 3.0 25.0
  OR  
5762 v.8   Global Marketing Communications 640 3.0 25.0
  OR  
5519 v.9   Electronic Marketing 585 3.0 25.0
303713 v.3   Interactive Screen Design 222 3.0 25.0
  OR  
304315 v.3   Film and Television 543 - Screenwriting - Corporate Documentary 3.0 25.0
304308 v.3   Film and Television 533 - Advertising and Music Videos 4.0 25.0
  OR  
304310 v.3   Film and Television 534 - Production - Corporate Documentary 4.0 25.0
306492 v.3   Professional Communication Project - Preparation 691 1.0 25.0
  100.0
Year 2 Semester 1
310565 v.4   Masters Creative Project 601 2.0 50.0
310566 v.4   Masters Creative Project 602 2.0 50.0
  100.0

N1    Not all units are available in all modes at all times.

N2    Optional units from other majors in this course may also be selected on approval by the Course Coordinator.