300350 v.6 Visual Communication Stream (Mass Communication)
Introduction
Advertising Design is offered by the Department of Design. It develops an understanding of the principles and practice of advertising design for print. This stream provides students with an understanding of the creative processes of advertising and the skills to complete an advertising design project. Advertising Design may usefully be combined with the Journalism, Film and Television or Internet Policy and Culture streams.
| Course Structure | Hrs/Wk | Credit | |||
|---|---|---|---|---|---|
| SELECT 1 OPTION | 25.0 | ||||
| 25.0 | |||||
| Year 1 | |||||
| 312001 | v.1 | Design Practice 172 | 4.0 | 25.0 | |
| 25.0 | |||||
| Year 2 Semester 1 | |||||
| 312003 | v.1 | Brand Identity 271 | 4.0 | 25.0 | |
| 25.0 | |||||
| Year 2 Semester 2 | |||||
| 312005 | v.1 | Brand Communication 272 | 4.0 | 25.0 | |
| 25.0 | |||||
| Year 3 Semester 1 | |||||
| 312006 | v.1 | Visual Communication 371 | 4.0 | 25.0 | |
| 25.0 | |||||
| Year 3 Semester 2 | |||||
| 312009 | v.1 | Design For The Future 372 | 4.0 | 25.0 | |
| 25.0 | |||||
| Optional Units (No Year Level Specified) | Hrs/Wk | Credit | |||
| 306963 | v.2 | Graphic Design 372 | 3.0 | 25.0 | |
| 312004 | v.1 | Visual Process 272 | 4.0 | 25.0 | |
| 312011 | v.1 | Advertising Design 372 | 4.0 | 25.0 | |
