Courses Handbook 2009

235018 v.5 Marketing and Commercial Law Double Major


Introduction

This double major is designed to provide students with an understanding of the principles and processes of marketing, as well as providing an understanding of the legal framework within which marketing is required to operate.

Course Structure Hrs/Wk Credit
Year 1 Semester 2
11010 v.2   Law (Contract) 101 3.0 25.0
311353 v.2   Communication in Business 100 3.0 25.0
  50.0
Year 2 Semester 1
10844 v.2   Law (International) 233 3.0 25.0
2844 v.6   Law (Corporation) 224 3.0 25.0
  OR
10841 v.2   Law (Business Organisations) 222 3.0 25.0
3822 v.8   Sales Management 230 3.0 25.0
9764 v.8   Consumer Behaviour 201 3.0 25.0
  100.0
Year 2 Semester 2
10845 v.2   Law (Public Relations) 211 3.0 25.0
12601 v.2   Travel and Tourism Law 203 3.0 25.0
12613 v.2   International Marketing 250 3.0 25.0
9807 v.6   Marketing Research 200 3.0 25.0
  100.0
Year 3 Semester 1
10843 v.3   Law (Intellectual Property) 370 3.0 25.0
1866 v.6   Retail Marketing and Distribution 311 3.0 25.0
3744 v.6   Business Crime 371 3.0 25.0
3900 v.5   Strategic Marketing 310 3.0 25.0
  100.0
Year 3 Semester 2
12034 v.5   Business Capstone 301 3.0 25.0
12593 v.5   Marketing - Professional Practice 300 3.0 25.0
3743 v.4   Law (Industrial) 302 3.0 25.0
4375 v.4   Marketing of Services 311 3.0 25.0
  100.0
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