Courses Handbook 2006 - [Archived]

302089 (v.2) Electronic Marketing Planning 551


Area:

School of Marketing

Credits:

50.0

Contact Hours:

6.0
 
** The tuition pattern below provides details of the types of classes and their duration. This is to be used as a guide only. For more precise information please check your unit outline. **
 

Seminar:

1 x 6 Hours Weekly

Prerequisite(s):

302090 (v.2) Integrative Issues in Electronic Marketing 550 or any previous version
 

Syllabus:

Individual or team work developing a marketing plan for an online venture. This involves both conceptual planning issues and the actual development of a website from which transactions will be carried out.
 
** To ensure that the most up-to-date information about unit references, texts and outcomes appears, they will be provided in your unit outline prior to commencement. **
 

Field of Education:

080500 Sales and Marketing (Narrow Grouping)

Funding Cluster:

02 - Accounting, Administration, Economics, Commerce

SOLT (Online) Definitions*:

Not Online
*Extent to which this unit or thesis utilises online information

Result Type:

Grade/Mark

Availability

Availability Information has not been provided by the respective School or Area. Prospective students should contact the School or Area listed above for further information.

 
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