Courses Handbook 2006 - [Archived]

300428 v.2 Marketing Specialisation (MBA)


Introduction

Students specialise in marketing.

Course Structure

Hrs/Wk

Credit

  SELECT 1 ELECTIVE   25.0
  SELECT 3 OPTIONS   75.0
  100.0
 
Optional units (No year level specified) Hrs/Wk Credits
5761 v.7   Buyer Behaviour and Analysis 561 3.0 25.0
5764 v.6   Export Marketing 566 3.0 25.0
6439 v.5   Competitive Marketing Strategies 660 3.0 25.0
11385 v.3   Strategic Customer Leadership 610 3.0 25.0
 
 
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