304856 (v.2) Practical Communication 111

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Area:	Department of Communication and Cultural Studies
Credits:	25.0
Contact Hours:	3.0
Other:	1 x 3 Hours Weekly
Syllabus:	An introduction to the rapidly growing field of professional communication studies. Exploration of the networks of meaning which must be negotiated and managed by those working as communicators in both the public and private sectors. Through a range of practical tasks, an introduction to key understandings underpinning all professional communication - the characteristics of effective message production and reception, the importance of an understanding of the cultural contexts in which professional communication takes place.
Unit Outcomes:	To explain to students the key distinctions between a reflection model of language and a semiotic model and to help students understand that people and places are represented in cultural specific ways. To introduce students to the notion that the genericform significantly affects the representation of the topic. To introduce students to the significance of the relationship between print and visual representations in a text - fundamentals of page layout and design. To explain and demonstrate the processes and strategies of applied research relevant to professional communication contexts.
Text and references listed above are for your information only and current as of September 30, 2003. Please check with the unit coordinator for up-to-date information.
Unit References:	Gilbalde, Joseph, (1995), MLA Handbook for Writers of Research Papers. 4th ed. New York: The Modern Language Association of America.
Unit Texts:	Windshuttle, Keith and Elizabeth Elliot, (1999) Writing, Researching, Communicating : Communication Skills for the Information Age, 3rd ed. Sydney: McGraw-Hill.
Unit Assessment Breakdown:	Continuous Assessment 100%. This is by grade/mark assessment.