13312 (v.3) Tourism Management (Advanced Topics) 650

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Area:	School of Management
Credits:	25.0
Contact Hours:	3.0
Seminar:	1 x 3 Hours Weekly
Prerequisite(s):	301211 (v.2) Tourism Management (Impacts and Influences) 565 or any previous version
Syllabus:	A capstone unit that addresses the many ways of managing and planning within the tourism industry. Bringing together relevant knowledge and skills acquired in other tourism management units and extends this with relevant hands on experiences, further exploration of key concepts already learned, and the application of knowledge to a variety of management and planning problems encountered within tourism enterprises.
Unit Outcomes:	On successful completion of this unit, students will have - Exposure to a wide variety of issues and challenges confronting today's tourism managers at the individual business, destination and regional levels. Through balanced theory and practice, been equipped to handle a variety of situations and circumstances. Adopted both a management and systems perspective in relation to tourism management. The capacity to understand contemporary issues confronting tourism managers. The ability to acquire and develop practical skills and competencies necessary to deal with these issues. The capacity to apply these skills, knowledge and abilities to a variety of real world situations. Skills to identify the variety of challenges and opportunities that tourism managers confront at the site specific, destination, regional and international levels.
Text and references listed above are for your information only and current as of September 30, 2003. Please check with the unit coordinator for up-to-date information.
Unit References:	Bardi, J.A. (1996), Hotel Front Office Management. 2nd. ed. New York, Van Nostrand Reinhold. Bull, A. (1995), The Economics of Travel and Tourism. 2nd. ed. Melbourne, Longman. Davis, B., Lockwood, A. and Stone, S. (1998), Food and Beverage Management. 3rd. ed. Oxford, Butterworth Heinemann. Dickman, S. (1999), Tourism and Hospitality Marketing. Melbourne, Oxford Uni Press. Gee, C. (1997), The Travel Industry. 3rd. ed. New York, Wiley. Goeldner, C.R. (2000), Tourism: Principles, Practices and Philosophies. New York, Wiley. Hall, C. M. (1994), Tourism in the Pacific Rim: Development, Impacts and Markets. Melbourne, Longman Cheshire. Hall, C.M. (2000), Tourism Planning: Policies, Processes and Relationships. Essex, Prentice Hall. Holloway, J. C. andRobinson, C. (1995), Marketing for Tourism. 3rd. ed. Essex, Longman. Keeling, B.L. and Kallaus, N.F. (1996), Administrative Office Management. 11th. ed. Ohio, South-Western Educational Publishing.
Unit Texts:	Gunn, C.A. and Var, T. (2002), Tourism Planning: basics, concepts, cases. 4th. ed. New York, Routledge.
Unit Assessment Breakdown:	To pass this unit students must complete all assessment components and receive an overall grade of 50% or more. Case Study 35%. Critical Issues Paper 35%. Tutorial File 30%. This is by grade/mark assessment.
Year Location Period Internal Area External Central External 2004 Bentley Campus Semester 1 Y     2004 Bentley Campus Semester 2 Y