11412 (v.2) Agribusiness Planning 402


 

Area:Muresk Institute
Credits:25.0
Contact Hours:5.0
Lecture:1 x 5 Hours Weekly
Syllabus:Preparation and presentation of a business plan. The plan will relate to some business proposal in the agribusiness sector. The student will, in consultation with staff, select a potential business activity or idea and develop a comprehensive business plan.
 
Unit Outcomes: On successful completion of this unit students will have - Developed a professional quality business and / or marketing plan for a client. Have gained the ability to integrate and apply business, technical and management processes to professional orientated problem solving. Enhanced capacity to engage in professional team projects. Enhanced capacity to communicate effectively with a business client. Shown an awareness of contemporary agribusiness issues - local, national and international. Made decisionsabout their academic time management and have developed decision-making skills associated with their program of study. Communicated effectively using oral and written (including computers) media.
Text and references listed above are for your information only and current as of September 30, 2003. Please check with the unit coordinator for up-to-date information.
Unit References: Coultard, M. Howell, A. and Clarke, G. (1996) Business Planning. The Key to Success. Melbourne, MacMillan Education. 351pp. McDonald, M. (2002). Marketing Plans. How to prepare them, how to use them, 5ed. Oxford, Butterworth Heinemann. 630pp. Extensive links to websites for business planning are included on the unit website and can be found at the following url - http://webct.curtin.edu.au/SCRIPT/AgPlan402/Scripts/serve_home
Unit Texts: Coultard, M. Howell, A. and Clarke, G., (1996), Business Planning, The Key to Success, Melbourne, MacMillan Education. 351pp.
 
Unit Assessment Breakdown: Oral presentation 25%, Written plan 75%. This is by grade/mark assessment.

 

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