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300351 v.2 Marketing and Innovation Stream (MLM)
Introduction
Students specialise in Marketing and Innovation.
Course Structure Hrs/Wk Credit SELECT 4 OPTIONS 100.0 100.0 Optional Units (No Year Level Specified) Hrs/Wk Credits 5282 v.6 Marketing Management 555 3.0 25.0 5518 v.7 Marketing Research 562 3.0 25.0 5721 v.8 Business Research Project 595 3.0 25.0 5761 v.6 Consumer Behaviour 561 3.0 25.0 6439 v.5 Competitive Marketing Strategies 660 3.0 25.0 10983 v.3 Innovation and Product Development 650 3.0 25.0 11218 v.4 Communication in Organisations 560 3.0 25.0 Click here for a printable version of this page
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