306490 v.4 Master of Professional Communication

MProfComm(Curtin)

Course CRICOS Code: 074655D
Registered full-time Duration for International Onshore Students on student visas: 1.5 Years

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Course Overview

Master degrees (coursework) prepare students to apply advanced knowledge for professional practice, scholarship and further learning corresponding to AQF level 9 qualifications.

This degree will equip students with the skills, understanding and discipline to work in the media, public affairs and communications industries. Students will become proficient in writing; news, media releases, speeches, briefing notes, publicity brochures and short reports. Units in professional ethics and the communication law will ensure that all work is contextualised and responsive to real industry situations. As future members of a communication team, students will undertake study in the principles of public relations and the effective use of advertising as a strategic practice. Online and hard copy editing in a variety of mediums will provide opportunities for students to work in teams while maximising individual communication skills. The Corporate Media Production major will focus on the creative production of corporate films including short form documentaries and advertising. Students will develop camera, sound and editing skills alongside script develop and script writing assignments.

Additional Course Expenses

Students may be expected to purchase a number of textbooks and other essential study materials. Students may incur a cost for personal Internet access.

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Course Entry and Completion Details

Applicants are required to meet University academic and English language entry standards; details are provided at http://futurestudents.curtin.edu.au. Subject to the duration of the course applicants usually require a bachelor degree or equivalent (and may require relevant work experience), bachelor honours degree, graduate certificate or graduate diploma.

Specifically, applicants require an undergraduate degree in an unrelated discipline.

Credit for Recognised Learning

Applications for credit towards a course are assessed on an individual basis. Credit reduces the amount of learning required to complete the course and may be granted for formal education qualifications, non-formal learning from non-award programs of study and informal learning through work experiences. Further information can be found at http://futurestudents.curtin.edu.au.

Intermediate Awards

A student who has successfully completed the requirements of an approved intermediate award may apply for graduation in that award subject to approval of Head of School/Department. Fees apply. Intermediate awards approved for this course:

Graduate Certificate in Professional Communication; Graduate Diploma in Professional Communication

Pathway to Further Study

Graduates may qualify for entry to doctoral degrees. For further details, see the University website http://curtin.edu.au.

Course Entry/Completion Note

Students seeking to exit with the Graduate Diploma would substitute the Project Preparation and Research unit with a 25pt optional unit.

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Course Organisation

Master degrees (coursework) contain a series of units in a specialised area of study which may include compulsory (core), optional or elective units to cater for student preferences. They may also contain a range of majors/streams for students to choose from.

Course Learning Outcomes

A graduate of this course can:

1. identify, explain and apply key disciplinary concepts in media and communications

2. integrate theory and creative practice, conceive, develop and evaluate media content and media production in strategic communication

3. access and evaluate the sources, authority and relevance of information, and synthesise key facts, themes, and ideas in creating communication strategies and publications

4. communicate ideas to a range of audiences and in a variety of media

5. use technologies to communicate effectively and develop communication skills

6. engage with new forms of media and communication and ensure an ongoing commitment to reflective practice

7. acknowledge the interrelationship between local, national, and global perspectives and the impact of these on professional communications

8. demonstrate respect for cultural diversity in professional life

9. work independently and collaboratively within the ethical and legal parameters relevant to media and communications in the pursuit of excellence

Duration and Availability

This course is 18 month full-time or equivalent part time study.

Location and delivery Mode

Year	Location	Period	All*	Internal	Partially Online Internal^	External	Fully Online#
2014	Bentley Campus	Semester 1		Y
2014	Bentley Campus	Semester 2		Y

The information displayed above refers to study periods and locations where the course is available for first time entry. Students are normally only offered or admitted to a course once.

* The course itself may not be available either solely internally or externally but individual units may be offered in either or both of those modes. Prospective students should contact the Course Coordinator for further information.

^ Course and associated units are offered in this mode permitting International Onshore student enrolment.

# Course and associated units are offered in this online only mode and DO NOT permit International Onshore student enrolment.

Course Structure				Hrs/Wk	Credit
Year 1
312531	v.1		Corporate Media Production Major (Master)		300.0
			OR
312530	v.1		Professional Writing and Publishing Major (Master)		300.0
					300.0

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Further Information

For more information about the course, please contact the Faculty of Humanities on telephone (08) 9266 3400, email humanities@curtin.edu.au, or visit our website: http://humanities.curtin.edu.au

Course Structure Disclaimer

Curtin University reserves the right to alter the internal composition of any course to ensure learning outcomes retain maximum relevance. Any changes to the internal composition of a course will protect the right of students to complete the course within the normal timeframe and will not result in additional cost to students through a requirement to undertake additional units.

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