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12474 (v.2) International Marketing 571



 

Area:

School of Marketing

Contact Hours:

3.0

Credits:

25.0

Seminar:

1 x 3 Hours Weekly
Concepts of the international marketing process and the international environments within which companies operate and compete. Geopolitics and global interdependence. The international market place. Multi-national, global and transnational corporations. State owned enterprises. World Trade Organization. International law and technology protection. Regional trade. Regional integration.


Availability

YearLocationPeriodInternalArea ExternalCentral External
2003Bentley CampusSemester 1Y  
2003Bentley CampusSemester 2Y  
2003Univ Econ Ho Chi Minh VietnamTrimester 1AY  
2003Univ Econ Ho Chi Minh VietnamTrimester 2AY  

- Area External refers to external course/units run by the School or Department, offered online or through Web CT, or offered by research.
- Central External refers to external course/units run through the Curtin Bentley-based Distance Education Area.


 
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