10850 (v.4) Marketing 100



 

Area:School of Marketing
Contact Hours:3.0
Credits:25.0
Tutorial:1 x 1.5 Hours Weekly
Seminar:1 x 1.5 Hours Weekly
Exposed to fundamental marketing concepts being used within a range of industries, and a clear insight into how these concepts are being applied by practioners in the real world. Introduction to the marketing discipline through topics such as - consumer behaviour, marketing research, product planning, promotion planning, distribution planning, product and service pricing. It also assists in gaining an understanding of the role that external environments have upon firms.
YearLocationPeriodInternalArea ExternalCentral External
2003Bentley CampusSemester 1Y Y
2003Bentley CampusSemester 2Y Y
2003Bentley CampusSummer PeriodY  
2003Esperance Community CollegeSemester 2Y  
2003Joondalup CampusSemester 1Y  
2003Joondalup CampusSemester 2Y  
2003HK Mgmt AssocTrimester 1AY  
2003HK Mgmt AssocTrimester 2AY  
2003Int Coll Bus Tech Sri LankaTrimester 3Y  
2003Metro College MalaysiaSemester 1Y  
2003Metro College MalaysiaSemester 2Y  
2003Miri Sarawak CampusSemester 1Y  
2003Miri Sarawak CampusSemester 2Y  
2003Mktg Inst of S'poreTrimester 1AY  
2003Mktg Inst of S'poreTrimester 2AY  
2003UHK SPACE Admiralty CtrTrimester 1AY  

 

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