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Curtin University
Courses Handbook 2013

This handbook contains information for courses and units at Curtin in 2013.
Information for current year courses and units is available at Courses Handbook 2012.

307523 (v.2) Digital Business 349

Area: School of Economics and Finance
Credits: 25.0
Contact Hours: 3.0
Tuition Patterns: The tuition pattern provides details of the types of classes and their duration. This is to be used as a guide only. Precise information is included in the unit outline.
Lecture: 1 x 2 Hours Weekly
Tutorial: 1 x 1 Hours Weekly
Syllabus: E-commerce is radically altering economic activities and the social environment. It affects large sectors of the economy such as communications, finance, retail trade, education, health and government. It affects the way that businesses interact. Examines the impact of e-commerce and the way that business should behave strategically in this new environment. Topics (with case studies) include the planning of product lines of information goods, the development of value-maximising pricing strategies, the management of intellectual property rights, the strategic implications of lock-in and switching costs, and strategic choice in relation to government policy and regulation. Implications for taxation policy are also explored.
Unit references, texts, outcomes and assessment details The most up-to-date information about unit references, texts and outcomes, will be provided in the unit outline.
Field of Education: 091901 Economics
Result Type: Grade/Mark

Availability

No current availability exists. It may that this is planned for a future year or a decision has been made to not offer it currently. Contact the School or Area listed above for further information.

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