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Curtin University
Courses Handbook 2013

This handbook contains information for courses and units at Curtin in 2013.
Information for current year courses and units is available at Courses Handbook 2012.

306972 (v.1) Creative Advertising Design Process 292

Area: Department of Design
Credits: 25.0
Contact Hours: 3.0
Tuition Patterns: The tuition pattern provides details of the types of classes and their duration. This is to be used as a guide only. Precise information is included in the unit outline.
Lecture: 1 x 1.5 Hours Weekly
Practical: 1 x 1.5 Hours Weekly
Prerequisite(s): 306971 (v.1) Creative Advertising Design Theory 291 or any previous version
Syllabus: Critical analysis of creative processes, creative process management, creative brief analysis, creative strategy development, idea generation techniques and methods, creative concept development and advertising communication skills.
Unit references, texts, outcomes and assessment details The most up-to-date information about unit references, texts and outcomes, will be provided in the unit outline.
Field of Education: 100501 Graphic Arts and Design Studies
Result Type: Grade/Mark

Availability

No current availability exists. It may that this is planned for a future year or a decision has been made to not offer it currently. Contact the School or Area listed above for further information.

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